David Allen
Vice President – Development
Fairfield Residential

Barry Altshuler
EVP – Investments
Equity Residential

Adam Berry
EVP & Chief Investment Officer
Essex Property Trust

Steve Buster
SVP – Development
Grosvenor

Debra Carlton
EVP – Government Affairs
California Apartment Association

Paula Cino
VP – Development & Land Use Policy
NMHC

Lela Cirjakovic
EVP – Operations
Waterton Residential

Ziv Cohen
Chief Investment Officer
The Resmark Companies

Joe Coleman
Chief Operating Officer
Decron Properties

Rita Crawford
Sr. Regional Portfolio Manager
Sequoia

Charmaine Curtis
Principal
Curtis Development

Mark Enfield
Chief Administrative Officer
TruAmerica Multifamily

Oz Erickson
Chairman
Emerald Fund

Scott Eschelman
Managing Partner
BUILD

David Feinberg
CIO
Sack Properties

Dara Friedman
Managing Director – Portfolio Management
BentallGreenOak

Dave Hopkins
COO – Residential Development
Sares Regis Northern California

Chris Kober
Managing Director – Portfolio Operations
Pacific Urban

Shanna Leal-Dion
VP – Property Management
Equity Residential

Steve Ludwig
Principal
Coastline Real Estate Advisors

Mark MacDonald
Principal
DM Development

Doug McDonald
COO
SummerHill Apartment Communities

Al Pace
Vice Chairman & CEO
Pacific Urban

John Protopappas
President & CEO
Madison Park Financial

Mark Putney
Managing Member
MNM Partners

Aaron Reuter
Senior Director – Asset Management
Veritas Investments

Jackie Safier
CEO
Prometheus Real Estate Group

Vanessa Siebern
SVP
FPI Management

Ann Silverberg
CEO
Related California Affordable
Northern California

Meg Spriggs
Managing Director – Multifamily
Shorenstein Properties

Matt Sridhar
Chief Executive Officer
Sridhar Equities

Kelly Tang
Director – Property Management
Interstate Equities

Jackie Todesco
SVP – Asset Management
AvalonBay Communities

Percy Vaz
CEO
AMCAL Multi-Housing

Greg Vilkin
CEO
Universal Paragon

Keith Wasserman
Co-Founder
Gelt

Peter Wilson
President
PTLA Real Estate Group

Robin Zimbler
Founder
Freebird Development

Brian Ball
SVP
Domuso

Sebastian Cohn
Energy Analyst
Association for Energy Affordability

Thomas Cox
Founder & CEO
TCA Architects

Michael D’Onofrio
Managing Director
Engineered Tax Services

Edson D’Souza
Director
ADT Multifamily

Kevin Guibara
President
Silicon Valley Real Estate Investments

Ramon Kochavi
FVP & Regional Manager
Marcus & Millichap

Ian Mason
Principal
Seiler

Debbie McCall
Partner
Seiler

Alexa Mizrahi
Director – Loan Origination
Lone Oak Fund

David C. Nelson
Regional Manager
Marcus & Millichap

Scé Pike
CEO
IOTAS

Philip A. Saglimbeni
Executive Managing Director 
Institutional Property Advisors

John S. Sebree
SVP – Multifamily Division
Marcus & Millichap

Steven J. Seligman
FVP & Regional Manager 
Marcus & Millichap

Tony Solomon
SVP & National Director
Marcus & Millichap
Capital Corporation

Multifamily State of Market: National vs. Northern California

Marcus & Millichap’s Senior Vice President – Multifamily Division, John S. Sebree, will present the current state of the market, comparing and contrasting trends across Northern California with key comparable apartment markets across the country. Learn how supply and demand for apartments interplay for key cities across Northern California and the West Coast, as well as key indicators of how the pandemic is shaping demand, rents and delivery of new units.

Presented by:

• John S. Sebree, Senior Vice President – Multifamily Division, Marcus & Millichap

Opening Networking Reception

Join this special networking session to connect with speakers and other attendees. We will be using the Gatherly platform to allow you to control the networking experience.

Trading Places: Multifamily Finance & Investment in a Changed World

In the spring, the pandemic had derailed most deals, with only the most motivated of sellers proceeding to close. Meanwhile, equity sources largely pulled back waiting to see how the pandemic, unemployment and reopenings will affect rent payments, rent levels and occupancy rates, among other key metrics. Now that we’ve seen that rent collections are much better than feared, buyers are re-entering the market, driving new deals forward, some at discounts and some at or above pre-COVID prices. Lenders as well are starting to re-engage at acceptable LTVs. What’s next for multifamily capital markets, and will there be special opportunities created by the pandemic? Join this special online panel to learn more about the state of capital markets, both debt and equity for multifamily deals across Northern California.

• How have deal terms and underwriting changed due to the pandemic?
• How are banks and other lenders adjusting their LTVs and covenants?
• Which equity investors are actively investing in deals right now?
• Which types of deals have fallen out of favor and which are on the rise?
• What unique opportunities has the current situation created for equity investors?

Moderator:

• Tony Solomon, SVP & National Director, Marcus & Millichap Capital Corporation

Panelists:

• Adam Berry,Chief Investment Officer, Essex Property Trust
• Dara Friedman, Managing Director – Portfolio Management, BentallGreenOak
• Alexa Mizrahi, Director – Loan Origination, Lone Oak Fund
• Mark Putney, Managing Member, MNM Partners
• Matt Sridhar, CEO, Sridhar Equities

Private Roundtable for Multifamily Operations Leaders

This 90-minute online session is exclusive to multifamily operations leaders. This is an invite-only session.

Contact Samantha Williams at sam@greenpearlevents.com. If you are interested in participating.

Mission Impossible: Multifamily Investment & Development Outlook in the SF Bay Area and Across Northern California

We are in unprecedented times. The state of the market 12 months ago seems like a bygone era. Just a short while ago, the biggest concern was rent control. That seems like a million years ago now. In 2020, we are faced with a global pandemic, social unrest and massive unemployment. And what’s more, California’s plans to reopen have been stymied for the time being. Developers are itching to get their pipelines restarted, while investors sit on the sidelines with piles of cash waiting to see how things will play out. Further complicating matters is the general anti-development sentiment that continues in Northern California as well as the threat of Prop 21 this November. How are these factors impacting the apartment industry across Northern California?

• How have rental rates, rent payments and occupancy held up since March?
• How is unemployment affecting the outlook for the apartment industry across Northern California?
• Which cities across the region are suddenly more attractive in light of the pandemic?
• What is the state of multifamily investment and development activity and pipeline?
• How has the current situation affected construction costs, availability and timelines?
• In what ways has the pandemic created new opportunities for distressed deals and projects?
• How likely is Proposition 21 to pass this November and what would it mean to the industry?

Moderator:

• Ian Mason, Principal, Seiler

Panelists:

• Ziv Cohen, Chief Investment Officer, Resmark
• Oz Erickson, Chairman, Emerald Fund
• Meg Spriggs, Managing Director – Multifamily, Shorenstein Properties
• Greg Vilkin, CEO, Universal Paragon

Election: Multifamily Regulations and What You Can Do About Them

Remember 2019 and how the legislature somehow got rent control passed despite it being shot down by the voters of California? Remember what a terrible time that seemed? Welcome to the dystopian future where public health crises, eviction moratoriums and rent strikes are the new normal. Join this special session to hear the latest on the regulatory environment in a mid-pandemic world and how this will likely play out once the public health crisis has passed. What are the governor, the state legislatures, and the local mayors and councils doing, and how will it affect your multifamily business? Specifically, what is involved in Prop 21 and how do we defeat it?

• Understand what current regulations are in force and how they affect multifamily
• Learn the status of the court system and how this will impact landlord-tenant cases
• Get the latest on rent default strategies and how to handle disputes
• Hear how rent control plays into the current situation and how/where it will go into effect
• Receive analysis on how the regulatory environment impacts valuations
• Hear what top apartment property owners are doing and planning
• Get the updates on Prop 21 and the effort to defeat it
• Engage in a special Q&A with panelists to get answers to your questions

Moderator:

• John S. Sebree, Senior Vice President – Multifamily Division, Marcus & Millichap

Panelists:

• Barry Altshuler, EVP – Investments, Equity Residential
• Debra Carlton, EVP – Government Affairs, California Apartment Association
• Paula Cino, VP – Development & Land Use Policy, NMHC
• Jackie Safier, CEO, Prometheus Real Estate Group

Big Time: Apartment Construction & Design Pandemic-Driven Challenges and Solutions

The COVID crisis has driven an enormous number of changes in the short term, but how many of these changes will become permanent? In the near term, construction projects have been greatly affected but not always for the worse, with increased availability of contractors and workers to get the job done. In the long term, developers and re-developers are rethinking how properties should be designed, as well as what unit mix makes sense in light of social distancing and increased work-from-home tenants.

• How have construction projects that are underway been affected by the crisis?
• What is the impact upon projects that are in the pipeline but not yet started?
• How are developers and designers rethinking the unit mix of future properties?
• How are interiors being re-considered? What features are suddenly more attractive?
• How is the overall layout of amenities and common spaces being rethought?
• What materials are safer to prevent transmission of viruses and other pathogens?
• What will the long term consequences to the construction and design industries be?

Moderator:

• Debbie McCall, Partner, Seiler

Panelists:

• Sebastian Cohn, Energy Analyst, Association for Energy Affordability
• Thomas Cox, Founder & CEO, TCA Architects
• Dave Hopkins, COO – Residential Development, Sares Regis Northern California
• Doug McDonald, COO, SummerHill Apartment Communities
• Ann Silverberg, CEO – Affordable NorCal, Related California

Limitless: New Tax Credit & Incremental Ancillary Income Opportunities Workshop

• Get the “Masterclass Playbook” on implementing enhanced Stimulus Plan offerings now
• Learn how to maximize bonus depreciation, NOL carryback, immediate refunds and cash flow generators
• Discover how you can monetize your apartment property rooftops with the 5G cell site installations

Presented by:

• Michael D’Onofrio, Managing Director, Engineered Tax Services

The Landlord: Property Management Technology and Innovation in a Time of Crisis

With Northern California reopening and then reversing, multifamily operators are challenged to manage their properties safely amid the Coronavirus pandemic. New plans and action steps are emerging, and this session seeks to bring to the surface what multifamily operators are seeing and doing at this time, as well as how technology and innovation can be used to solve specific pain points:

• How are rent collections doing by property class and location?
• What has been the impact upon owners from eviction moratoriums?
• How are occupancy and leasing numbers going?
• What strategies are savvy landlords using to lease up new / vacant units?
• Which suppliers are reliable sources of PPE equipment?
• What contactless technology is working well for leasing as well as management?
• How do operators keep track of competitors’ concessions in a rapidly changing market?
• What do you do about tenants who stopped paying and won’t communicate?
• Which changes to property management are likely to be permanent?

Moderator:

• Brian Ball, SVP, Domuso

Panelists:

• Joe Coleman, COO, Decron Properties
• Edson D’Souza, Director, ADT Multifamily
• Mark Enfield, CAO, TruAmerica Multifamily
• Shanna Leal-Dion, VP – Property Management, Equity Residential
• John Protopappas, President & CEO, Madison Park Financial

Private Roundtable for Multifamily Development Leaders

This 90-minute online session is exclusive to multifamily development leaders.

This is an invite-only session. Contact Samantha Williams at sam@greenpearlevents.com. If you are interested in participating.

The Money Pit: Updated Value-Add Strategies to Rethink the Rehab Game

Class B and C properties have in many areas been hit hardest by unemployment and non-payment of rent, and with cessation of the $600 per week unemployment stimulus payment, the situation may get worse. The typical Value-Add strategy involves buying up B and C properties and upgrading them, if not to Class A, at least to a higher quality product that attracts higher paying tenants. How has the pandemic changed all that, and what is the outlook for the value-add rehab model?

• How are buyers finding and funding new deals in Northern California today?
• In what ways has the risk profile of acquiring older properties changed?
• How has the pandemic affected value-add construction projects?
• Will we see a wave of distressed selling and, if so, how big will it be?
• How has the crisis changed the rehab business plan? Are social amenities now less valued?
• Which contactless technologies suddenly make a lot more sense to incorporate into refurbished properties?

Moderator:

• Steven J. Seligman, FVP & Regional Manager, Marcus & Millichap

Panelists:

• David Feinberg, CIO, Sack Properties
• Kevin Guibara, President, Silicon Valley Real Estate Investments
• Al Pace, Vice Chairman & CEO, Pacific Urban
• Jackie Todesco, SVP – Asset Management, AvalonBay Communities
• Peter Wilson, President, PTLA Real Estate Group

VIP Networking Reception

Reserved for select multifamily principal attendees, speakers and conference sponsors, this special VIP reception allows industry leaders to connect directly.

Keynote: Rob Rosania, Founder and Lead Visionary, Maximus

Rob Rosania is leading the creation of a new paradigm in urban living in the San Francisco Bay Area. Under Rob’s vision and leadership, Maximus is transforming Parkmerced into an urban eco-neighborhood of nearly 9,000 apartments over a 20-year span. Hear how the pandemic has affected Rob’s business and how he envisions the future of multifamily in a post-COVID world.

Interviewed by:

• Philip A. Saglimbeni, Senior Managing Director, Institutional Property Advisors

Closing Networking Reception

This 60-minute networking opportunity allows you to connect with other multifamily investors, owners and operators. Break through the virtual wall to make new connections and re-ignite existing business relationships.

Session to be announced