Lori Krull
Executive Vice President
Sinatra & Co. Real Estate

Lori Krull is an accomplished executive in the multifamily housing sector, currently serving as the Executive Vice President at Sinatra & Co. since August 2023. With over 30 years of industry experience, she has played a pivotal role in transforming companies, notably expanding a Tampa Bay start-up into a robust multi-state entity with over 18,000 units while a managing partner at Weller Management. Her expertise includes managing a diverse portfolio of properties and serving clients from local businesses to institutional investors.

Lori is recognized for her dedication to developing talent within the industry and her active participation in various leadership roles, including serving two year term as President of the Bay Area Apartment Association and as a trainer for the National Apartment Association Education Institute (NAAEI). Her commitment to legislative affairs and contributions to local and national apartment associations highlight her desire to give back to the industry, making her a significant influence and source of inspiration for many professionals in the field.